The Core77 Design Awards celebrates the richness of the design profession and its practitioners. From client work to self-initiated projects and entrepreneurial engagements, the awards embrace a wide diversity of enterprise: commercial, cultural, social, environmental and discursive.
The awards' identity was designed by Studio Lin. I was in charge of designing the 2018 C77DA ads for the web. These ads are displayed primarily throughout sites and newsletters related to design and innovation. I chose a bright complementary duotone in an abstract arrangement to draw the reader’s eye within an often greyscale space.